digital marketing

How Follow-Up Calls Can Boost Your Sales Without Running New Ads

Tired of advertising your business with poor results on a tight budget? Follow-up marketing is a powerful yet sometimes overlooked strategy to increase sales. Making follow-up calls can significantly boost your sales performance without the need to invest in new ads. Here’s why and how you can leverage follow-up calls effectively. What Is Follow-Up Marketing? …

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How to Use Content Marketing Effectively for Your Brand

Are you looking to build lasting connections with your audience as a brand? Content marketing is an essential key to achieving that goal. Beyond traditional advertising, it helps brands establish authority, provide value, and foster trust with customers. Learning how to use content marketing effectively for your brand can drive real results by building engagement, increasing …

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Driving Digital Success: How 24Pages Africa Helped A Leading IT Solutions Company Boost Its Online Presence and Generate Leads

At 24Pages Africa, we take immense pride in our ability to empower businesses to reach their full potential in the online world. Our recent collaboration with a prominent Nigerian IT solutions provider with a strong presence across Africa exemplifies the transformative impact of our comprehensive digital marketing strategies. This top-tier IT and technology company approached …

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IT Solutions Company

Driving Success Through Targeted Digital Marketing: A Finance Company Case Study

The finance industry is highly competitive worldwide. Finance companies need to adapt and innovate to attract potential customers and grow their businesses.  A top tier finance company specializing in loan services, identified the need to expand its customer base and increase profits from loan requests. To achieve these objectives, they partnered with 24Pages Marketing Agency …

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5 Effective Ways to Delight Your Customers and Improve Retention Rates

Businesses today are experience-driven and simply meeting customer expectations is the bare minimum. With endless options at their fingertips, customers have become increasingly demanding, expecting businesses to go above and beyond to earn their loyalty.  The problem? A staggering 80% of companies believe they deliver superior customer service, while only 8% of customers agree (Bain …

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SEO

10 Common SEO Mistakes to Avoid for Improved Website Performance

A well-optimized website acts as the digital cornerstone of a business’s online presence, and effective Search Engine Optimization (SEO) has become an indispensable strategy for website owners aiming to enhance their online visibility and drive targeted traffic. This guide explores 10 common SEO mistakes that website owners must avoid to fully realise the potential of …

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Tips on Successful Event Marketing

Creating Memorable Brand Experiences: Tips for Successful Event Marketing

In today’s crowded marketing landscape, where consumers are inundated with advertising messages, the quest to create memorable brand experiences has become the holy grail of marketing. Events provide a unique opportunity to forge a personal connection with your audience, leaving an indelible impression that extends far beyond the event itself. In this article, we’ll delve …

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